Optimization & Growth
Launch is just the beginning. We monitor performance, analyze data, and make improvements that drive real results.
Ongoing phase for businesses serious about growth. Data-driven decisions beat guesswork every time.
Deliverables
Performance monitoring and analytics reports
Conversion rate optimization recommendations
SEO performance tracking and improvements
A/B testing and experimentation
Speed and performance optimizations
Content updates and refresh strategies
User behavior analysis and insights
Ongoing maintenance and security updates
Growth strategy recommendations
Regular optimization updates and reports
What we need from you
Access to analytics and performance data
Business goals and KPIs to track against
Feedback on what's working and what isn't
Budget allocation for ongoing optimization
Decision-making authority for optimization changes
Content updates or new materials when needed
Timeline expectations
Ongoing and iterative. Moves quickly after approvals when we have data and clear optimization goals. This phase requires patience — meaningful improvements show up over weeks and months, not days. We work in cycles of analysis, implementation, and measurement.
Common pitfalls
Expecting immediate results from optimization changes
Making changes without data to back them up
Optimizing for vanity metrics instead of business goals
Not giving optimizations enough time to show results
Ignoring user feedback and behavior data
Stopping optimization efforts after initial launch
What success looks like
Improving conversion rates over time
Growing organic traffic from SEO efforts
Faster page load times and better performance
Data-driven decisions about what to change
Clear understanding of what's working and why
A website that gets better, not just older
Ready to get started?
Let's discuss your project and see how our process can deliver the results you need.